New cross-platform interstitial ad format which appears between pages & is capped to serve no more than once in a set period of time. The Showstopper is compliant with industry Better Ads Standards: classified as a “prestitial ad without countdown”. It has a clear option for user to navigate away from ad, continuing to content & creative is pre-fetched to minimize load time.
Additional Details
New cross-platform interstitial ad format which appears between pages & is capped to serve no more than once in a set period of time. The Showstopper is compliant with industry Better Ads Standards: classified as a “prestitial ad without countdown”. It has a clear option for user to navigate away from ad, continuing to content & creative is pre-fetched to minimize load time.
Additional Details